Campaign Designer at IBM Nigeria
IBM is recruiting to fill below position
Job Title: Campaign Designer
Job ID GBS-0762934
Job type: Full-time Complementary
Work country: Nigeria
Position type: Professional
Job description
1. Understand marketing campaign requirement/brief and perform data segmentation/build flowchart to generate the target audience.
Translate marketing strategy into Unica Campaign and Unica Interact logic for campaign design and deployment staff.
2. Ability to understand marketing resource management platform. Track marketing process status in Unica Marketing Operations alerting to
variances from standard, as configured marketing operations work flow and procedures.
3. Comprehending large data set . Assist with interpretation of campaign effectiveness reports for incorporation of results in new or modified
campaigns and promotional messaging.
4. Well versed in end to end online – offline marketing campaign processes and acquainted with industry best practices and new approaches.
Suggest new campaign strategies and methods to improve campaign effectiveness.
5. Generate forecasted volumes for marketing campaigns. Help in planning targeted campaigns through critical inputs from the application (like
count, cell reports etc.)
Required
Bachelor's Degree
• At least 6 years experience in • Relational Database Management Systems (RDBMS) marketing experience • Experience in marketing automation tools ( UNICA, Eloqua, market, SASCI, Sales force, Siebel)
English: Fluent
Preferred
Master's Degree in Information Technology
Application deadline
Not Stated
How to Apply
Interested and qualified candidates should:
Click here to apply online
IBM is committed to creating a diverse environment and is proud to be an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, disability, age, or veteran status.
Job Title: Campaign Designer
Job ID GBS-0762934
Job type: Full-time Complementary
Work country: Nigeria
Position type: Professional
Job description
1. Understand marketing campaign requirement/brief and perform data segmentation/build flowchart to generate the target audience.
Translate marketing strategy into Unica Campaign and Unica Interact logic for campaign design and deployment staff.
2. Ability to understand marketing resource management platform. Track marketing process status in Unica Marketing Operations alerting to
variances from standard, as configured marketing operations work flow and procedures.
3. Comprehending large data set . Assist with interpretation of campaign effectiveness reports for incorporation of results in new or modified
campaigns and promotional messaging.
4. Well versed in end to end online – offline marketing campaign processes and acquainted with industry best practices and new approaches.
Suggest new campaign strategies and methods to improve campaign effectiveness.
5. Generate forecasted volumes for marketing campaigns. Help in planning targeted campaigns through critical inputs from the application (like
count, cell reports etc.)
Required
Bachelor's Degree
• At least 6 years experience in • Relational Database Management Systems (RDBMS) marketing experience • Experience in marketing automation tools ( UNICA, Eloqua, market, SASCI, Sales force, Siebel)
English: Fluent
Preferred
Master's Degree in Information Technology
Application deadline
Not Stated
How to Apply
Interested and qualified candidates should:
Click here to apply online
IBM is committed to creating a diverse environment and is proud to be an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, disability, age, or veteran status.
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